| Services |
When planning the college's Instagram strategy, surveys showed that our audience (current students) wanted to see general career information and advice. I created the #TipTuesday campaign as a way to deliver this audience interest while also engaging alumni, recruiters and other stakeholders. I also came up with a standard design to set each post apart while giving the campaign a consistent look. This campaign was one of the first I ran on Instagram and helped generate likes and engagement early on. |
